next
>


FIDO Personal Dog Training - Ferndale, Michigan
Design Firm: Ideation Orange | Creative Director: Jon Moses | Designer: Michelle Lannoo
logo design, exterior signage, painted mural, window graphics

2016-fido-ext-02_RT_2.jpg
IMG_7593 copy.jpg
FIDO_7596.jpg
2016-fido-bus-card-design_.jpg
2016-fido-ext-03.jpg

The architecture provided a short wall near the entrance with good visibility from Woodward Ave. Instead of using more words or complicated messaging, a simple super-sized graphic of the brand icon became a noticeable and memorable identifier for this independent business.